Khun Thitapa Pituksang (Lexy) – On Core Values
Bringing you this week is a video, highlighting Syndacast's very own Regional HR Director, Miss. Thitapa Pituksang or Lexy for short. In charge of all things administrative and official in the company, Lexy in charge of conducting interviews to find the right people for the
What is Adboost?
So what is AdBoost? The Short Answer: Syndacast’s powerful proprietary RTB Display Advertising solution. If you’re new to RTB Display Advertising, learn more about the technology and how it could help your business from our fast track guides to RTB Display Advertising, DSP and DMP. The Long Answer: AdBoost is
What is DMP (Data Management Platform)?
Assuming you already know what DMPs are and how they work in digital advertising alongside RTB and DSP, skip to the advanced information; download Syndacast’s AdBoost fact sheet here. DMP (Data Management Platform) is in fact not a new solution but is one that has recently
What is DSP (Demand Side Platform)?
Understanding DSP (Demand Side Platform) Already versed on what a DSP (Demand Side Platform) is? Just skip to the advanced part and download Syndacast’s AdBoost Fact Sheet here. In order to participate in RTB (Real-Time Bidding); if you haven’t read our guide on RTB, read it here,
How does RTB Display Advertising Work?
First off, if you’re already an expert on what RTB (Real-Time Bidding) Display Advertising is, then go for the advanced stuff. Download Syndacast’s full AdBoost RTB Display Advertising Fact Sheet. Moving on, for anyone still fuzzy about RTB, let’s start with the question of what is
Digital Marketing: Emerging Trends
Doing business has drastically changed these past few years. It is no longer about making sure you have an online presence for your business; that is a given. Try doing a mental list of your competitors; do they have some sort of website running? More
Top 3 Digital Marketing Trends
Wondering what are the top 3 digital marketing trends happening this year (2013)? Quite a lot as a matter of fact which is no surprise when it comes to the online world where the pace is fast and environment volatile. It’s nevertheless important for business